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How To Keep Three Client Voices Apart

Tayo Adepetu

LinkedInNovember 9, 20266 min read

Three clients in one login feel efficient until a draft for the clinic uses the bakery's joke. The fix is a file boundary, made before the month starts. The writing standard is elsewhere. Our article, How Social Media Managers Can Use AI Without Losing Client Voice, is that standard. This page is the setup that keeps the three files from touching.

Three different notebooks, one for each client

Our article, What Is TheAlterMeAI, names the same rule in the product tour: one profile holds one brand.

Open One Profile Per Client

A profile is one brand. Client A gets a profile with A's name on it. Client B gets another. Client C gets another. Switch profiles when you switch brands. Drafts, Store Knowledge, connected accounts, email audiences, and the inbox for that brand stay inside the profile you have open.

A shared "agency" profile with three logins attached will draft from whichever material was stored last. That is how the clinic starts sounding like the bakery. The profile is the brief. Do not ask a writing rule to do a filing job.

Connect Their Accounts On Their Profile

LinkedIn, Instagram, and Facebook for client A are connected on A's profile. Their 30 free automatic posts per account, per calendar month, sit on those accounts. Client B's accounts have their own 30. The allowance is per connected account. It is not a pool you spend across the agency.

Putting two clients through one shared Instagram account spends one allowance on two businesses, and it publishes both voices to the same audience. The audience cannot tell which brand is speaking. Neither can the next draft.

Our article, How to run LinkedIn, Instagram, and Facebook from one calendar, is the calendar for a single profile. Repeat it per client. Do not merge the calendars to save a login.

Three separate trays of papers, one brand in each

Store Their Words On Their Profile

A's proof, stories, objections, positioning, and never-say list go in A's Store Knowledge. B's go in B's. The brand kit goes with them. Our article, What to collect from a client before the first AI draft, is the intake. Our article, A Knowledge Vault checklist for a new client profile, is the tick list after the notes exist.

When you generate, you are inside one profile, so the model reads that vault. The separation is not a reminder you give yourself at the keyboard. It is which file is open.

Name The Files The Way You Would Name The Folders

Call the profile the name the client uses in public. "Ada's Clinic", not "Client 2". A vague name is how you open the wrong vault on a Friday. The same habit applies to audiences and campaigns: if the name does not say which brand it is, it will be reused.

What This Does Not Decide

This setup does not choose their tone. Two profiles can both be formal and still be different brands, because the proof and the offers differ. The voice essay is the check you run on a draft before it is scheduled. The profile is the reason that check is looking at the right material.

Our article, How to write a social media proposal that lists the work, not the tool, should say "one profile per brand" in the scope, so a client with two companies sees two lines and two quotas.

Create your account and create the three profiles before you connect a single account. Connecting the account is the moment the voice and the allowance attach to a brand. Attach them to the right one.